Itä-Eurooppa/Itä-Euroopan digi-tv-markkinat

Informamedia.com: Eastern european television is full of promise

"A new research report from Informa Telecoms & Media shows that central and eastern Europe is to experience a major move towards digital TV. According to the ninth edition of Informa's Eastern European TV report, 22.5 million of the region's homes will receive digital signals by end-2010 - more than five times the 2004 figure."

Digital TV households (000)

	2004	2005	2010
Czech Rep.	90	97	707
Hungary	140	182	988
Poland	1,085	1,268	4,228
Romania	2	68	1,320
Russia	1,091	1,444	8,445
Rest of Region	1,828	2,188	6,763
Total	4,236	5,247	22,450

"Digital penetration will exceed 15% of the region's TV households by 2010. Digital cable is on the verge of widespread rollout in Hungary, the Czech Republic and Poland and cable subscriptions will have 26% penetration by 2010, with satellite and digital terrestrial at 3.2% and 2.5% respectively. By 2010 IPTV will be present in 0.9% of eastern European TV households."

Digital penetration of TV households in 2010 (%)

	2004	2005	2010
Czech Rep.	2.4%	2.5%	17.9%
Hungary	3.6%	4.7%	24.8%
Poland	8.6%	10.1%	33.0%
Romania	0.0%	0.9%	17.4%
Russia	2.1%	2.7%	15.9%
Total	3.0%	3.7%	15.4%

Source: Informa Telecoms & Media