Tuesday, July 19, 2005


Venäjällä mainosmarkkinat kasvavat nopeimmin


"This month, RTL moved into Russia by agreeing to acquire a 30 per cent stake in REN TV, the television and production company. Gerhard Zeiler, RTL chief executive, said the deal underlined its determination to expand in eastern Europe, describing Russia as one of the fastest growing advertising markets."

"´If you’re going to be in Europe, the east is a very attractive place to be,´ according to one executive. ´It is like the western market in the 1970s with only a handful of commercial TV groups carving up a big advertising market.´"

Financial Times

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